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عمومی::
چکیده اجرایی، خلاصه مدیریتی
If you do not get the potential investor’s attention with the Executive Summary...،Executive Summary
The purpose of the executive summary is to give readers a high-level view of the company and the market before delving in to the details.
(Pro Tip: Sometimes it's helpful to write the executive summary after you've put together the rest of the plan so you can draw out the key takeaways more easily.)
The executive summary should be about a page long, and should cover (in 1-2 paragraphs each):
Example of an "Overview" section of the Executive Summary (from Bplans):
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